You've either heard about RSS Feeds in site design or marketing forums lately or you've seen little RSS or XML buttons popping up on websites everywhere.

Click on one of those website buttons and you'll end up with a page full of code that looks a lot like html.

Even though it 'looks like Greek' (or should I say 'geek') you decide not to give up, and continue on to research RSS by search engine results.

This however, only frustrates you further, as your head swims over all the strange terminology and outdated articles leading as far back as 1998.

XML, RDF, RSS, Atom, Syndication Feed, Aggregator, Parsing, Validators, News feed, web feed, site feed, and more!

Your browser couldn't display it, you can't make sense of it, so you eventually give up, saying: "This is not for me! This only applies to the techno-geeks, or the big content sites - not for me or my market!"

Wrong! Creating and marketing with RSS Feeds can be both extremely profitable and incredibly easy!

Originally RSS Feeds were created for broadcasting stations and newspapers, but once the 'average Joe' discovered them and started 'spreading the news', their popularity surged to the masses!

There has been a lot of speculation lately that the next generation browsers (Navigator and Explorer) will contain the ability to read feeds directly. If this isn't a testament to the growing popularity of RSS Feeds, I don't know what else could convince you!

Position yourself ahead of the pack on this RSS Feed phenomenon!