In three words, earn you money. More relevant ads on your pages translate into more clicks and more money that you receive. Because when users click on an ad, Google will pay you. If you have set up your own sales team, you will get an additional benefit: AdSense complements their effort. It does not compete with them.

With AdSense, you get a report page that lets you know how your ads are doing and what they bring in.

Google have ads for all kinds of businesses and for every type of content.. You can also use AdSense in many languages..

AdSense has the ability to deliver relevant ads because the gurus at Google understand how web pages really work and they are continuously refining their technology.

When you put a Google search box on your site you start making money off of web searchers that people do on your site. This ability to search off of your page keeps them on your site longer, because they can search from right there where they are. It will only take you a few minutes to get AdSense up and running.

The best part, of course, is that AdSense is free for you to use.

You can increase you income substantially by using AdSense.

I was able to learn so much about this from a very easy to follow handbook called:
“Building Your Own Adsense Empire.”