14 Mar 2008 02:10:56 | Toya Young
Many people who start a home based business have a limited
advertising budget However, for the life of your business it is
important that you get the word out as quickly as possible.
These tips will help you do just that without breaking the bank.
1. Word of Mouth is one of the best forms of advertising. It is
absolutely free and if done correctly, you will get a great
response. Talk to everyone you know about your business, Ask
your family and friends for referrals. Make an effort to meet
new people while you are out and about. If the internet is a
tool that you use to grow your business visit message boards,
you can meet a lot of people who will be interested in what you
have to offer.
2.Fliers are a great tool to build your business. Leave fliers
at the grocery store, laundry mat, parking lots, and other high
traffic places. If you are able to do this consistently, you
will have a great response.
3. Join a networking group. There are many great sites on the
internet that you can join that are absolutely free. You can
meet people that can possibly be interested in your business. If
you prefer networking offline, contact your local chamber of
commerce. Most hold monthly mixers that you can attend for a
nominal fee. This will give you the opportunity to meet local
business owners in your community.
4.Make use of your email. Be sure that every email that you send
out includes your signature tag. Make it short and catchy so
that it will arouse people’s curiosity.
5.Hand out your business cards. Include one in every piece of
mail that you send out, give one to everyone you exchange money
with, leave them at restaurants with your tip., and any where
else that you can think of
6. Get a web decal. These are great advertising tools and there
very inexpensive. Just come up with a catchy slogan and your URL
address. Every time that you drive, you will be advertising your
business.
7.Wear your business. Get t-shirt, hats or pins that promote
your business. This will promote interest and curiosity.
8.Write articles. Articles are a great form of advertising. Your
articles do not have to be business related. Write about topics
that you are very familiar with and passionate about. Attach a
resource box to every article that you write. A resource box
tells the reader a little about you and your business. Many
websites and e zines are looking for quality articles to reprint.
9.Start your own online newsletter. Newsletters are a great tool
to help you build your business. You are able to stay in touch
with people who have opted in to receive information from you.
Make your newsletter informative and enjoyable to read. There
are a lot of newsletters out there so you must distinguish
yourself from the crowd. Have Fun and be creative when creating
your newsletter.
10.Use postcards to market your business. Postcards are
inexpensive to mail and most importantly they get read. With
postcard you only have a small amount of space to write, so you
want to make sure that you have a catchy headline and an ad that
propels people to act. Offer a FREE gift or a discount.
About Author :
Toya Young is a Successful Home Based Business Owner. She is
coaching a team of focused individuals. She can be reached
through her website at http:// www.CandlesGourmet.com or email
at toya@candlesgourmet.com