Industry legend and Neways founder, Tom Mower, sold his interest in Neways International to Golden Gate Capital, a San Francisco-based private equity firm on November 8th, 2006.

Golden Gate Capital continues the growing trend of investment firms, such as Warren Buffett's Berkshire Hathaway, buying network marketing companies, considered "cash cows" by some investors.

"As a strategic investor, we focus on businesses with attractive growth potential and Neways is a perfect fit," said Prescott Ashe, a Managing Director of Golden Gate Capital.

Although industry insiders wonder about the viability of Neways without its founder and highly charismatic leader Tom Mower. "It's amazing, Tom is like a rock-star in some countries. He fills up stadiums of fans who travel and wait hours just to see him."

Mower, flush with millions from his years at Neways and another huge infusion of cash from its sale, is not standing still. Over the past two years he has created a new production facility named SupraNaturals which will manufacture products for other MLM companies in the area as well as for Mower's new company SISEL.

SISEL may be Mower's answer to stagnant Neways stuck in the "old-ways." Although considered a "cash cow" company, Mower appears to be frustrated with the direction of Neways what he considers a lack of initiative and innovation.

"Its time to shake up the industry. New products, new innovations, fresh ideas and updated thinking."

Can Mower do it again? Will the new SISEL be as successful as Neways? Some people seem to think so.

Although SISEL is not yet accepting applications an enterprising group of future distributors have set up a pre-registration website at