09 Mar 2008 02:30:32 | Ed Hammen
1. You could end your ad copy with a discounted price. Just list
your regular price and then offer a discounted price off the
order ‘right now’. You could also offer a rebate that takes
effect instantly. For example, you could say, "Instead of paying
$99, you could order now and get an instant rebate of $20 - you
only pay $79!"
2. You could end your ad copy with a free sample or trial of
your product. If your ad didn't attract them to buy, maybe a
free sample or trial would. If you were selling an e-book, you
could give them a free sample at the end of your ad copy. For
example, you could say, "If you're still not sure about
ordering, download a FREE sample chapter!"
3. Use a "P.S." at the end of your ad copy. This is where you
either want to repeat a strong benefit or use a strong close,
like a free bonus. For example, "P.S. You can get (product),
worth over ($), for the low price of ($)!" Another example,
"P.S. I can not guarantee the (No.) bonuses will be here
tomorrow!"
4. Make your visitors curious about your product by telling them
they need to sign up to get into a password protected site to
read the rest of the ad. This will give your product extra
perceived value because it is so well guarded. Just like a
diamond in a bank vault.
5. Motivate people to buy your product. Tell them positive
things. For example, you could say, "You can now reach your
goals and change your life if you buy our product.” If you come
across positive in your ad copy, they will become positive about
reaching their goals using your product.
About Author :
Ed is the owner of a couple of websites that provides valuable
information on how to retire early by using your computer in the
comfort of your own home.
