There are more books about succeeding in business then curse words on MTV. It is not easy to define what makes a business succeed, but it is easy to describe what makes a business fail. If you are starting your business or currently being miserably unsuccessful, you might want to read on. No doubt that most entrepreneurs want to succeed in business and I wont argue that failing is on the top of the do list for anyone. Here are five things you must do to fail in business. 1 You must want to become an overnight success. Isn’t it great to hear about some new product becoming an instant hit? Realistically, most overnight success stories take a lot more than one night of work. Think of any popular brand and think how long it took to create it. Even though things can happen quickly online, it takes a lot of testing and trying of what works for your business. 2 You must do it all alone. It takes a team effort to make any business successful. Even if you are the only member of your business, be ready to listen to what others have to say, and keep an open mind. 3 You must be convinced there is nothing new to learn. Even if you are an expert in your area, you will find that succeeding means learning. It is impossible to grow your business without a commitment to learning and improving your skills. 4 If you think you have to be the cheapest to be the successful, you might be surprised. Price is not the only factor when it comes to making an online purchase. Actually, pricing a product at the right price is an art form. The right price is more important than the lowest price. 5 Never forgive yourself for failing. Even the greatest business will have its ups-and-downs. You are going to have difficulties, and you are going to be making mistakes. It is OK to make mistakes. It is not OK, however, to keep repeating the same mistakes. The biggest difference between successful businesses and failed businesses is that successful businesses will learn from their mistakes and use it for improving. Remember to do the above if you must fail in business.