08 Mar 2008 12:28:38 | Robert Geoghegan
Do you own or manage a Tanning salon?
Do you have a Tanning Salon but feel increasingly concerned
about the local competition and the subsequent dwindling
customer base? It doesn't seem to matter how professional you
are or how good your Salon is, it seems that price is King, and
because your competitors do it cheaper - you are losing out.
Well, at the moment there is a new weapon, and this weapon is a
Nail Art Machine, use it to fight back, by offering a service
that your competitor doesn't. You can make extra money from your
customers and you can drag new ones in, who may want to use your
other services aswell!
With the Nail care business being worth $6.85 billion in the
United States according to 'Nails Magazine', but the nail art
portion equates to only 3.5% of that. This small level is due in
part to the small number of nail technicians who engage in
Nailart, probably because of its difficult and time consuming
nature. The Nail Art business could be worth a substantial
amount on its own, if more establishments offered this service.
You could tap into this growing market and provide a new and
exciting proposition along side your Sunbeds and Spray Tanning.
The machine does not take up a lot of room and the training is
relatively easy, you just need to undertake a manicure course
and receive training for using the machine.
In no time at all, you could be gathering in a whole new set of
clients and marketing a whole new business model. For very
little outlay (compared to sunbeds and spray tanning) you
wouldn't be taking a high risk, but your return could be
substantial. Take the risk now, you won't know until you try,
and see your salon return to the levels of profit that you once
took for granted.
About Author :
Operations director of Digi Printers ltd, based in the UK. An
electrical engineer by trade, but happened upon nail art
technology through his wifes beauty business. Now has an indepth
knowledge of these types of machines. http://www.diginailart.com