25 Feb 2008 08:50:39 | Charles Spencer
Have you ever heard the term; "Adsense arbitrage"? No, you say? Well don't worry because I'm about to show you how you can use Google to make loads of cash. First things first, so what is adsense arbitrage? Adsense arbitrage put simply, is a way to use the two main Google advertising services (Adwords & Adsense) to profit from search terms. Ok maybe that wasn't simple enough. Lets take it step by step.
If someone uses the Google search engine to find a product, lets say a new camera. They will be shown a search results page with the top results on the left hand side of the screen and paid advertising (Adwords) in the right side column. People are paying for the keyword "camera" so that when someone like you searches for a camera, their ads are displayed, and they make money when you click the ad to visit the site.
So lets say you want to play with adsense arbitrage a little bit so the first thing you need to know is the kinds of terms people are searching for related to camera's. I highly recommend that if you are serious about making money using this technique that you pick up a copy of keyword elite. The product is a bit pricey but the income potential from this product is unlimited. Using keyword elite, you will be able to generate thousands of keywords and related data to make it easy to build your advertising campaign.
Once you have generated your keyword list you will be creating a blog about cameras. If you don't know how to blog, visit wordpress and setup a free blog and try it out. Once you learn blog basics you will want to run Google Adsense ads on the blog. If you're blog is about cameras then the Google adsense ads will display advertising for cameras.
Next you'll want to take the keyword list you built and start a new Adwords campaign. Make sure you put all of your keywords in quotes so that you only get clicks from people who search for information related to cameras. Set your daily Adwords budget to five dollars (For testing purposes). Then set your max bid to five cents. Now whenever ever someone searches Google for say, a camera bag, you're ad will display and if the person clicks of your link they will be redirected to your blog. Once they get on your blog, the links that Adsense displays are more specific to cameras. If the user clicks on your Adsense ad you just make money. How you ask? They clicked the Adwords ad to reach your site at a cost of five cents. Then, they clicked on the Adsense ad for cameras which happens to pay fifteen cents. You just made a net profit of ten cents. That might not seem like a lot but over the course of thousands of click the money can get very large.
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