There are a lot of Network Marketing companies out there, especially with the advent of the internet, and its marketing schemes. Everywhere you look, you hear people saying, “Get paid for reading emails!”, “Get money for traffic to your site”, “Get paid per click”, “Get paid to surf the web”. But what really is a good product to have for multi-level marketing? How do you recognize it?

First of all, I like products that are tangible, that you usually have to ship to the consumer. This allows the business to be “real”, it has a backbone, a core product. This can be telecommunications, health products, etc.

Second, the product needs to be unique. Don’t give me the products I can buy in the supermarket delivered to my door, it just doesn’t interest me as much as a unique product would. Therefore, if it doesn’t interest me as much, it certainly wouldn’t interest other people who aren’t as interested in Multi-level Marketing.

“The product needs to be unique”

Third, the product should be consumable. Why sell someone through networking… you want passive income? Do you get as much passive income from people that don’t buy regularly? Of course not! Why sell garage doors, when you can sell something they need to buy EVERYDAY!

It also needs to be a product that people need, more than want. In the majority of MLM companies, they ask for a “qualifying purchase” of product for you to be eligible for compensations. Are you buying the product for that reason? Or are you buying the product, like Donald Trump says, because you love it and have a passion for it?

“The product should be consumable!”

A while ago I was introduced to a “Get Paid for Clicks” advertising toolbar. The problem with this, is most of the people who used the product only used it for the reason of making money. There needs to be a BACKBONE. A backbone of core-consumers that needs or wants your product. Consumers in which you can rely on, to bring in income for you consistently. This is a fundamental neccessity that you need to find in that product. What is the REAL market for this product? Is this product self-sustaining, could it be sold outside of Networking? If the answer is YES, then you may have a promising product.

Before picking a product to distribute or represent, go to some close friends and get their opinions. If it is a health related product, then simply get them to try it. By doing this you can get honest opinions and if it works, promising testimonials and/or future business partners!

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