18 Feb 2008 04:16:01 | Brenda Townsend Hall
Aspiring writers can't be blamed for balking at the apparently
insuperable hurdles to becoming a published author. Modern
technology has made the actual process of writing much easier
than ever before. Perhaps this is why so many believe they can
use their word processors to achieve fame and fortune.
Unfortunately, the number of traditional publishers is shrinking
rapidly as small houses are swallowed up by the big boys. Herein
lies a mathematical problem of course: more writers chasing
fewer outlets. It's enough to make you want to change your mouse
for, well, anything that has fewer odds against success.
But before you throw in the towel take a look at your strategy.
Yes, strategy. If you don't believe you need one, then stop
reading this now but at the same time forget about becoming a
published writer. The truth is that serendipity has very little
to do with writing success. You need to plan your path. And if
you're saying right now, so, okay what success have you had?
Well, I can say with all honesty that my strategy is working
very nicely. As I'll explain in the course of this article.
So what's the first step? Simply learn your craft. No matter how
much talent you may have, you still need to learn a lot - about
writing techniques and about outlets and markets for your work.
Nobody need lack access to a creative writing class nowadays. If
you can't attend one physically, then sign up for a
correspondence course or access one on the Internet. You also
need regular feedback on your work from other writers and you
can do this by joining a local writers' group or by finding an
Internet critique board. Believe me, you will see your style
develop and your professionalism grow.
When you have knocked a few pieces into shape enter some
competitions. Study them carefully. Local events are a good
start. I won my first competition by entering an article in the
local evening newspaper's competition. I was then able to point
to this success when I started sending out my initial pieces for
publication. You don't even have to win first prize to claim
success. Being a runner-up still puts you ahead of the game.
Now start finding markets. Start small and look for magazines
that specialize in what you do. I wrote a story I really wanted
to publish but, not having a track record, I didn't expect it to
get into a high-profile publication. I did, however, succeed
with a well regarded magazine publishing only women's fiction.
Okay they paid peanuts, but I had another success for my
portfolio.
Next you need to look at ways of proliferating your published
material. Don't go for any kind of vanity publishing: remember
you want to be paid for your work, not pay somebody to publish
it, and if it's good enough, you will eventually sell it. But do
look at the new opportunities that modern technology affords.
Electronic publishing is in its infancy and, although you may
not feel the same about seeing your work on screen as you would
about holding it in print form, e-publishing can at least raise
your profile and that's what you need now as your next step.
Having had a couple of print publishers expressing an interest
in my first novel, I realized it had something going for it.
Ultimately, when it came to the crunch, they turned it down, but
I then had it accepted by an electronic publisher and then I won
an EPPIE award for it. As I had sold only electronic rights I
didn't lose sight of finding a print publisher, as I explain
later.
Use your strategic skills in placing articles on the Internet
too. Even if you don't receive payment, you can use your work to
your advantage. I placed a few articles on a high-profile site
that allowed its contributors to post book proposals. The result
is that a publisher has expressed in interest in my writing a
reference book.
I also run a website that is not only a means of publicising my
work but offers various kinds of support for writers too. This
is an effective way of putting yourself in the public domain. Do
I hear some groans of despair out there? I know not everyone
feels at ease with web page design and domain names and the rest
of it. It's okay. You can join a writers' online community and
set up your web pages without needing any technical knowledge.
And the cost is minimal. It's all part of the strategy because
you can start to network. Networking is important. You need to
build up a circle of people who can advise you, inform you, read
your work and, eventually, commission you.
But, I hear you say, you're hardly a household name, so why do
you claim this strategy has worked. No, I'm no J.K. Rowling and
probably never will be. But this November I'll be holding my
first novel in my hands, in print. Like a number of other
British writers I stumbled across a publisher called Publish
America. Now this is something of a ground breaker in
publishing. It welcomes new authors. It's not the Rolls Royce of
publishers, more the bottom-of-the-range, daily runabout model.
It won't pay you an advance on royalties, it won't do any
developmental editing (but then few traditional publishers do
that now) and it will expect you to be active in marketing. But
it is not vanity publishing and it will place your books in all
the big online bookstores. As far as I'm concerned, this has
taken me another step along my chosen route.
Of course I hope my next novel will be taken up my a mainstream
publisher so I'm still following my strategy. And it's going to
plan. I have just been 'highly commended' in a competition in
which I entered an extract from my novel in progress. The next
stage is to complete that (no small task), then to query agents
and publishers. When I do so, I will have a lot more to tell
them about my publishing history than if I hadn't worked out a
strategy.
About Author :
Brenda is a freelance writer specilaizing in the environment,
sustainable development and EU issues. She also writes fiction.
Find out more from Worlds Apart Review
(www.worldspartreview.com).