21 Feb 2008 02:01:56 | Dave Ryan
Many webmasters submit articles about their respective niches to
gain incoming links from other webmasters in their niche or a
related subject matter, but 95% of them are doing it WRONG!
When you are writing an article for your niche to be used by
other webmasters you need to optimize it for them. Remember,
they are who you are writing the articles for; why would you
want to give them junk that wont help them draw in customers? If
you write articles that don't help out the webmasters who use
it, odds are that they will choose not to use your future
articles.
The key to writing strong articles is simple, provide the
content that they want for their site. Many authors will just
write about the topic but not consider how well it will perform
on others sites, and this is a fatal error. You need to use
simple search engine optimization (SEO) tactics in your articles
to get the best response from your articles. You need to help
increase their page rank, be it on Google, MSN, Yahoo or any
other search engine. If you optimize your articles in this way
webmasters will definitely want to use your articles, not only
that but are a lot more likely to check in on your future
articles and use them as well.
So what are the search engine optimization (SEO) tactics you can
use in your articles? Keywords, keywords, keywords. Now packing
your article full of the related keywords will only do so much
and it may actually deter webmasters from using your articles if
the content isn't worth reading to a visitor. There are some
simple to use guidelines for using keywords though, that if
implemented will increase your syndication rate by leaps and
bounds.
Headings, such as your title, will have greater search engine
weight than the content in the article. So try to build your
title around the niche using related keywords. The title is the
#1 thing that will make or break your articles syndication so
make sure to focus it on the niche and be creative. Remember
your title not only draws in webmasters to use your article, it
also draws in people to their site to read it. The more people
you draw to their site the more likely they are to pick up your
next article.
Bold content, relative to the article, will have a greater
search engine weight than the normal text. This is powerful as
it allows you to make certain words stick out to the reader, and
the search engine spiders. Use this to emphasize key points, but
be careful not to over use it as it will look lame and will
drive off readers.
Check out article content sites such as E-Biz Articles to see
how well crafted articles dominate over poorly constructed ones.
There are a lot of article submission sites out there and they
all want one thing, quality content for webmasters to use. So
please don't submit articles that are not directly focused on
the niche as it will be less likely to get syndicated and could
wreck a webmasters site if it is automatically posted
there(through RSS). Not only that but they will be a lot less
likely to post your next article to their site. Always remember,
your writing for webmasters. Provide them with quality and they
will provide you with a syndicated article spot on their site
AKA the golden feed for an article writer.
About Author :
Founder of the Evolution Business Network. Runs a blog on
internet marketing at www.how-to-market.blogspot.com. Helps
others with niche products and mini-sites at www.nichebooks.net